Episode 74 – Interview with Carter Froelich on Fields to Fortune

In Episode 74 of Land to Lots™, Launch Principal Pam Giss interviews Carter Froelich, author of Fields to Fortune – Planning Your Bigger Future – the first book in the Land to Lots™ trilogy.

Together, the trilogy explores how the proven process of The Launch Sequence™ helps developers plan for and achieve greater project returns. From establishing a Project Vision™ to optimizing financing based on client goals, Carter breaks down the steps that Launch professionals utilize to guide land developers and builders through the complex steps of planning, entitling, and establishing financing strategies for their master planned communities.

Using real-world examples, this episode highlights how early planning, financial strategy, and a few key frameworks can significantly influence a project’s success.

In this episode, we discuss:

Why defining a clear Project Vision™ is the foundation of successful financing
How the Return Factor Question™ drives funding strategy
The value of the DOS Conversation™ (Dangers, Opportunities, Strengths)
How to reduce, eliminate, and defer infrastructure costs through RED Analysis™
The role of tax rate and impact fee analyses in competitive project positioning

Plus: Whenever you’re ready, here are 4 ways Launch Development Financing Advisors™ (Launch) can help you with your project:

Prepare an Initial District Bond Sizing for Your Project – If you have a project in excess of 250 acres in AZ, CA, CO, FL, ID, NC, NM, SC, TX or UT, contact Carter Froelich carter@launch-dfa.com and have Launch prepare an initial bond analysis for your project.
Add Favorable Financing Language to Annexation and/or Development Agreements – Create certainty and flexibility related to your project’s infrastructure financing by having Launch™ professionals prepare handcrafted favorable financing language for inclusion in your Annexation and/or Development Agreement.
Perform The RED Analysis™ on your Project – We have developed a unique process at Launch™ called The RED Analysis™ in which we perform a diagnostic review of your project to determine possible ways to Reduce, Eliminate and Defer infrastructure construction costs in order to enhance project returns.
Track Your Reimbursable Costs Utilizing The Launch Reimbursement System™ (“LRS™”) – Never lose track of your district eligible reimbursable costs and have Launch manage your district’s costs reimbursement tracking, preparation of electronic reimbursement submittal packages and processing of your reimbursement requests with the district, jurisdiction and/or agency.

Complimentary Offers for Land to Lots™ Listeners

Complimentary Land to Lots Book

Complimentary Bond Sizing Analysis

Get all the shownotes here
Learn more about Launch Development Finance Advisors
Connect with Carter Froelich
Connect With Launch Development Finance Advisors

Carter Froelich – 480-828-9555 / carter@launch-dfa.com

Carter Froelich hosts the Land to Lots™ podcast powered by Launch Development Finance Advisors. Carter shares how he and his team help their clients finance infrastructure, reduce costs, and mitigate risks all with the goal of enhancing project profitability.

April 17, 2025

LATEST EPISODES

Episode 74 – Interview with Carter Froelich on Fields to FortuneApril 17, 2025 - 9:00 am
In Episode 74 of Land to Lots™, Launch Principal Pam Giss interviews Carter Froelich, author of Fields to Fortune – Planning Your Bigger Future – the first book in the Land to Lots™ trilogy. Together, the trilogy explores how the proven process of The Launch Sequence™ helps developers plan for and achieve greater project returns. […]
Episode 73 – Interview with John Cecilian and Phil Worland of Cecilian Partners part 2April 3, 2025 - 9:00 am
In Episode 73 of Land to Lots™, Carter Froelich continues his conversation with John Cecilian and Phil Worland, co-founders of Cecilian Partners, about how technology is transforming the master-planned community (MPC) industry. They discuss how digital solutions are streamlining the homebuying process, making it faster and easier for MPC developers and homebuilders to deliver a […]
Episode 72 – Interview with John Cecilian and Phil Worland of Cecilian PartnersMarch 20, 2025 - 9:00 am
In Episode 72 of Land to Lots™, Carter Froelich speaks with John Cecilian and Phil Worland, co-founders of Cecilian Partners, about how technology is transforming the master-planned community (MPC) industry. They discuss how digital solutions are streamlining the homebuying process, making it faster and easier for MPC developers and homebuilders to deliver a seamless customer […]
Episode 71 – Interview with John Burns of John Burns Research and ConsultingMarch 6, 2025 - 9:00 am
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Episode 70 – Interview with DADCO – Underwriters of the Forward Funding Launch Bond® Part 2February 20, 2025 - 9:00 am
In Episode 70 of Land to Lots™, Carter continues his talks with Kyle Thomas and Sam Hartman of DA Davidson on the non-rated municipal capital markets and Texas MUD Forward Funding Launch Bond®. In this episode, you’ll learn: The state of the non-rated municipal bond market; How and Why DADCO is the largest bond firm […]
Episode 69 – Interview with DADCO – Underwriters of the Forward Funding Launch Bond®February 6, 2025 - 9:00 am
In Episode 69 of Land to Lots™, Carter talks with Kyle Thomas and Sam Hartman of DA Davidson on the non-rated municipal capital markets and Texas MUD Forward Funding Launch Bond®. In this episode, you’ll learn: The state of the non-rated municipal bond market; How and Why DADCO is the largest bond firm issuing non-rated […]
Episode 68 – Interview with Toni Alexander on “Turning Your Land into a Brand” (Part 2)January 23, 2025 - 9:00 am
In Episode 68, Carter Continues his conversation with Toni Alexander, the President and Creative Director of Intercommunications on branding and telling the story of your project. In this episode, you’ll learn: How do you turn your land into a brand? What’s the “Big Idea” behind a marketing campaign? How do you develop your brand promise? […]
Episode 67 – Interview with Toni Alexander on “Turning Your Land into a Brand”January 9, 2025 - 9:00 am
In Episode 67, Carter talks with Toni Alexander, the President and Creative Director of Intercommunications on branding and telling the story of your project. In this episode, you’ll learn: How do you turn your land into a brand? What’s the “Big Idea” behind a marketing campaign? How do you develop your brand promise? What role […]
Episode 66 – Interview with Nicholas Julian on land use and developmentDecember 19, 2024 - 9:00 am
In Episode 66 of the Land to Lots™ podcast, Carter speaks with Nicholas Julian, Senior Program Manager specializing in land use at the National Association of Home Builders (NAHB). With a Certified Associate in Project Management (CAPM) certification and a strong background in project management, Nick addresses critical issues in land development and housing production. […]
Episode 65 – Interview with Dan Sullivan on Thinking About Your Thinking and 10X GrowthDecember 5, 2024 - 9:00 am
In Episode 65, Carter talks with Dan Sullivan the founder of the entrepreneurial coaching program Strategic Coach. Carter has been involved in the Strategic Coach program for over 10 years and the program has transformed his businesses and his entrepreneurial freedoms. In this series of podcasts, Dan shares in insights on: 1. The importance of […]
Episode 64 – Interview with Craig Coppola on Do Nothing in Moderation – Success in Real Estate and Life (Part 2)November 14, 2024 - 9:00 am
In Episode 64, Carter continues his interview with Craig Coppola, author of The Fantastic Life and founding principal of Lee & Associates Arizona. Sharing powerful insights on living a fantastic life, Craig draws from his 40+ years as a top-producing office broker, where he mastered building game-changing business relationships through persistence, grit, and determination. Craig’s […]
Episode 63 – Interview with Craig Coppola on Do Nothing in Moderation – Success in Real Estate and LifeOctober 31, 2024 - 9:00 am
In Episode 63, Carter speaks with Craig Coppola, author of The Fantastic Life and founding principal of Lee & Associates Arizona. Sharing powerful insights on living a fantastic life, Craig draws from his 40+ years as a top-producing office broker, where he mastered building game-changing business relationships through persistence, grit, and determination. Craig’s journey from […]
Episode 62 – US Supreme Court Decision – Sheetz v. El Dorado County, CA (DIF) (Part 2)October 17, 2024 - 9:00 am
In Episode 62, Carter continues discussing the implications and importance of the US Supreme Court’s decision in the matter of Sheetz v. El Dorado County, CA and how this decision lays the groundwork for further litigation in how development impact fees are estimated and imposed in the state of California specifically and the US generally. […]
Episode 61 – US Supreme Court Decision – Sheetz v. El Dorado County, CA (DIF)October 3, 2024 - 9:00 am
In Episode 61, Carter discusses the implications and importance of the US Supreme Court’s decision in the matter of Sheetz v. El Dorado County, CA and how this decision lays the groundwork for further litigation in how development impact fees are estimated and imposed in the state of California specifically and the US generally. In […]
Episode 60 – Discussions with Andrés Duany (DPZ)September 19, 2024 - 9:00 am
In Episode 60, Carter talks with Andrés Duany who, along with his wife, Elizabeth Plater-Zyberk, is the founding partner DPZ CoDesign. DPZ is best known for the “rediscovery” of neighborhood structures which influenced the design of Seaside, the acclaimed project renowned for its traditional town plan, streetscapes, meeting places and buildings. Following up on Seaside, […]
Episode 59 – Carter continues his conversation with David Oliver (3 of 3)September 5, 2024 - 9:00 am
In Episode 59, Carter continues his conversation with David Oliver, a partner with Allen Boone Humphries Robinson (ABHR), one of Texas’ leading public finance law firms specializing in municipal utility district (MUD), water district (WD) and municipal management districts (MMDs) and why these types of public financing vehicles are critical to developing and financing Texas […]
Episode 58 – Carter continues his conversation with David Oliver (2 of 3)August 22, 2024 - 10:26 am
In Episode 58, Carter continues his conversation with David Oliver, a partner with Allen Boone Humphries Robinson (ABHR), one of Texas’ leading public finance law firms specializing in municipal utility district (MUD), water district (WD) and municipal management districts (MMDs) and why these types of public financing vehicles are critical to developing and financing Texas […]
Episode 57 – Interview with David Oliver on the Challenges and Opportunities of Financing Texas Infrastructure (1 of 3)August 8, 2024 - 9:00 am
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Episode 56 – Delivering lots on scale to builders with Tim Johnson of Land Tejas (2 of 2)July 25, 2024 - 9:00 am
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Episode 55 – Delivering Lots on Scale to Builders with Tim Johnson of Land TejasJuly 11, 2024 - 9:00 am
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